Cause Marketing/ Community Programs

Boca Raton, Fla. -- Office Depot announced Tuesday the release of its 2011 Corporate Citizenship Report, highlighting its commitment to business, ethics, diversity, environmental sustainability and community.

Highlights of the report include diversity initiatives such as its Historically Underutilized Businesses catalog, which features products by businesses owned by minorities, women, the disabled and veterans; its ranking as the greenest retailer in America; and its compliance training initiatives.

NEW YORK — Macy's announced that it is celebrating Black History Month this February by honoring the 100th anniversary of the birth of artist Romare Bearden.

MINNEAPOLIS — Target has announced the names of the 50 recipients that were selected to receive a $100,000 grant to purchase much-needed resources and improve their learning environments. The $5 million donation from Target to K-through-12 schools in 31 states across the country is part of the company’s commitment to education, which includes plans to give $1 billion for education by the end of 2015.

New York City -- Attendees at the 2012 National Retail Federation convention (“The Big Show”) in  New York who donate $20 to The Retail Orphan Initiative (RetailROI) will take home a Build-A-Bear Teddy Bear. The annaul event will be held Jan. 15 -18, at the Jacob Javits Center.

In an initiative designed to raise funds for charities sponsored by RetailROI, Oracle is providing 2,000 Build-A-Bear Teddy Bears dressed in a custom RetailROI t-shirt at its booth on the exhibit floor (booth #1319).

Roughly 50,000 acres of additional wildlife habitat across the United States will be preserved in 2012 as part of Walmart’s Acres for America program.

The company announced awards to support projects in California, Colorado, Florida, Georgia, Hawaii, North Carolina and Tennessee as part of the Acres for America program that began in 2005 with a $35 million commitment to purchase and preserve one acre of wildlife habitat in the U.S. for every acre of land developed by the company through 2015.

WAYNE, N.J. — Toys"R"Us has announced that its eighth annual fundraising campaign to benefit the Marine Toys for Tots Foundation was its most successful to date, raising $4 million and collecting more than 400,000 toys to help make the holidays brighter for kids in need across the United States.

BOSTON — Staples is working with Mass Mentoring Partnership, an organization that provides youth mentoring opportunities, to recruit adult mentors for approximately 3,000 youth in its home state of Massachusetts. In addition, the retailer is donating $25,000 to the cause.

ROCHESTER, N.Y. — In what might become an additional indicator as to the power consumers can wield across retail through social media outlets, Wegmans on Wednesday reinstated Alec Baldwin as the company's spokesman.

Wegmans had pulled its Baldwin holiday advertising campaign in response to consumer complaints about Baldwin's behavior on an American Airlines flight Dec. 6, a flight from which he was removed for refusing to turn his cell phone off.