Cause Marketing/ Community Programs

DENVER -- Walmart announced that it has donated $100,000 to continue the Walmart Tribal College Scholarship Program. This program is providing 33 greatly needed scholarships for the spring 2011 semester, supporting one student at each of the nation's 33 tribal colleges and universities.

LOS ANGELES — A Kroger banner based in Los Angeles has kicked off a charitable campaign to benefit children's hospitals based in Southern California.

Ralphs on Monday said it is raising funds through its nonprofit, The Ralphs Fund, by asking customers and associates to donate their spare change in collection canisters located at Ralphs checkout stands.

Southern California children's hospitals that will benefit from the charitable fundraising drive include:

Children's Hospital of Orange County;

Children's Hospital of Los Angeles;

TOPEKA, Kan. -- Earlier today, Retailing Today reported that several apparel and footwear industry heavyweights were teaming up to promote best practices in sustainability, and now Payless has announced that it will support eco-model and Payless brand partner Summer Rayne Oakes who will wear the same little black dress throughout the month of March.

The Shops at Wiregrass, in Wesley Chapel, Fla., partnered with the Leukemia & Lymphoma Society to host a Battle of the Bands event in an effort to raise money to fight blood cancer.

Held Saturday, Feb. 19, the event featured four stages of live music and performances by 24 local bands. Two more fundraising events are planned -- a parade celebration on March 12 and a golf tournament on April 1.

The Shops at Wiregrass, a Forest City Enterprises property, is a pedestrian lifestyle village featuring shopping, dining and entertainment options.

BENTONVILLE, Ark. — Walmart said it will present more than $1.5 million to nonprofits in six U.S. communities, thanks to Facebook users' help with the retailer's commitment to fight hunger through 2015.

Walmart's Fighting Hunger Together campaign called on Facebook users to go to Walmart.com/fighthunger and "like" one of the 100 hungriest communities in the United States, as ranked by the Food Research and Action Center. More than 10 million votes were cast during the campaign, which ran from Nov. 15 through Dec. 31.

WAYNE, N.J. -- Toys "R" Us is kicking off an in-store fundraising campaign to benefit North America's largest autism science and advocacy organization.

Now through April 30, monetary donations will be collected at all Toys "R" Us and Babies "R" Us stores and online to benefit Autism Speaks.

The Associated Press is reporting that Target has revised its policy governing political donations following a flap last year that tarnished the company’s progressive image. Target drew the wrath of gay rights activists after it was revealed the company donated $150,000 to a business group that supported Minnesota’s conservative Republican gubernatorial candidate Tom Emmer who is an opponent of gay marriage and other gay rights initiatives.

PITTSBURGH -- American Eagle Outfittersannounced a campaign in partnership with FEED Projects to launch a new line available at American Eagle Outfitters stores and online that will benefit the U.S. Fund for UNICEF. American Eagle Outfitters is now offering FEED Guatemala bags in more than 400 of its stores across the country. The bags are also available at www.ae.com.

New York City -- Target Corp. has updated its corporate donation policy following a corporate review that occurred in the wake of the backlash surrounding the company’s $150,000 donation last summer to a group that ran ads supporting Minnesota gubernatorial candidate Tom Emmer, according to the Minneapolis/St.Paul Buisness Journal. The donation resulted in much controversy for the chain due to Emmer’s anti same-sex marriage stand.

CINCINNATI — Kroger said it is kicking off a year-long initiative to raise funds for armed forces members in partnership with the USO, the leading organization for morale-boosting programs and services for American troops and their families.

Kroger said the campaign will include in-store and online promotions and a text-to-give campaign that encourages Kroger customers to text "USO" to 27722 during the race to donate $10 to USO programs.