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Cause Marketing/ Community Programs

  • Lands’ End opens Chicago-area store

    Dodgeville, Wis. — Lands’ End has announced the opening of its first standalone store within a shopping mall — in the Yorktown Center Mall in Lombard, Ill., a Chicago suburb.

    The store is slated to open on Nov. 15. For each sale made during the Grand Opening Event, the store will donate $50 to the Glen Ellyn food Pantry for a Thanksgiving Food Box meal.

  • Unleashed by Petco to Queens Fresh Meadows neighborhood

    Queens, N.Y. — The Fresh Meadows neighborhood in Queens is getting an Unleashed by Petco store. The new store will begin its grand opening celebrations Saturday, Nov. 9 and continue the celebrations over two more weekends.

    The Fresh Meadows Unleashed buy Petco will host several community gatherings throughout the year. There will be adoption events aiming to unite the area’s shelter pets with forever homes, Pug-a-Palooza, local dog meet-ups, contests and social gatherings.

  • Walmart invests in healthy eating

    The Walmart Foundation gave $2.5 million to Share Our Strength to help the hunger relief organization educate people about eating healthy on a budget.

  • Gillette enlists Kate Upton for 'Movember'

    Gillette has kicked off its official partnership with Movember by inviting men and women to join Team Gillette, and enlisted Kate Upton as team captain.

    The star-studded lineup of Movember supporters also includes Green Bay Packers linebacker Clay Matthews, New York Giants wide receiver Victor Cruz, New England Patriots wide receiver Danny Amendola and New England Revolution defender Kevin Alston.

  • Toys “R” Us holiday campaign combines digital with TV, radio and print ads

    Wayne, N.J. -- Toys “R” Us 2013 holiday marketing plans include  a new TV campaign that will feature a group of real-life children from local New York charities who think they’re going on a field trip, but actually are going to a Toys “R” Us store where they are given free rein.

    Featured at the end of each TV commercial and throughout many of the company’s print and online marketing vehicles, is the hashtag, #WishinAccomplished.
     

  • 99 Cents Only drives Halloween traffic to stores

    99 Cents Only Stores is driving some Halloween traffic to its stores by taking its marketing campaign to the zoo. From 10 a.m.-4 p.m. on Oct. 19-Oct. 20 and again on Oct. 26-Oct. 27, the retailer will be on hand at the Los Angeles Zoo's 24th Annual Boo at the Zoo event.

    Store employees will be handing out goodies to children at trick-or-treating stations throughout the zoo. 99 enthusiast Papa Joe Aviance will be at the 99 Cents Only Stores booth reading spooky stories to the kids.

  • Trick or feet with Stride Rite

    Stride Rite Children's Group, a leading marketer of children's footwear brands, is partnering with the National Fire Protection Association (NFPA) to help families stay safe while trick-or-treating this Halloween season.  

    Stride Rite offers a wide variety of comfortable shoes, featuring everything from Star Wars to Captain American, which complement Halloween costumes. Stride Rite also offers a variety of styles, from Spider-Man to Disney Princesses, which incorporate unique light-up technology to help trick-or-treaters stand out on Halloween night.

  • Starbucks ‘Come Together’ anti-shutdown petition nears two million signatures

    Seattle – Close to two million customers and employees have signed Starbucks Coffee Company’s “Come Together” petition that seeks to break the current deadlock in Washington. The petition urges the nation’s elected leaders to reopen the federal government, pay debts on time and pass a bi-partisan and comprehensive long-term budget deal by the end of the year has close to two million signatures.

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