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Marketing Tactics

  • Men’s grooming concept plans aggressive expansion in Texas

    Hammer & Nails Grooming Shop for Guys, a new franchise that bills itself as the lone male grooming option, is set to open its first 50 locations in Texas.  Dallas and Houston shops are due by summer, and eight more are expected to be operating in the state by year’s end.  

  • JLL names new West Coast leasing VPs

    Jones Lang LaSalle has announced the hiring of two new vice presidents to handle leasing of third-party-managed retail properties in West Coast markets.  

  • Arts and crafts retailer uses Wi-Fi to target in-store shoppers

    Jo-Ann Fabric and Craft Stores thinks it has found a way to make each mobile shopper’s store visit unique.   The crafting retailer is targeting mobile shoppers that “opt-in” to use its new in-store Wi-Fi network with unique coupons, according to Ad Age.    

  • Tiffany shines on demand from Asia

    A strong performance in Asia helped Tiffany & Co. beat fourth quarter expectations even as sales as its U.S. stores sagged.   The luxury jeweler reported net income of $157.8 million, or $1.26 per share, for the quarter ended Jan. 31, compared with $163.2 million, or $1.28 per share, in the year-ago period. Adjusted for asset impairment costs, per-share earnings were $1.45, beating the per-share earnings of $1.37 that industry analysts had expected.  

  • Burrito chain adds New Jersey location

    New Jersey’s answer to Chipotle has signed a lease for another location in that state.   Bubbako’s Burritos, a made-to-order chain that got its start in the popular Jersey shore town of Point Pleasant, has signed a lease for a 1,900-sq.-ft. restaurant at Aldrich Plaza in Howell. Other tenants there include Bed, Bath & Beyond, Retro Fitness, and Boston Market.  

  • Toy Kingdom, South Korea

    Toy Kingdom, a specialty toy store concept from Shinsegae, the largest retailer in South Korea, boasts a store environment that is larger than life and highly experiential.  

  • The Science Behind Successful Online Gifting & What To Avoid To Protect Your Brand

    People love to give gifts.   

  • Specialty outdoor retailer’s sales — and donations — surge

    The nation’s largest consumer co-op reported a solid year amid ongoing sustainability achievements.     REI reported annual revenues of $2.56 billion in 2016, up 5.5% from $2.42 billion in 2015.    Same-store sales, which include direct to consumer sales, rose nearly 4% and digital sales grew by nearly 18%.  
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