Marketing Tactics

Columbus, Ohio – DSW Inc. is opening three new stores on April 10. The stores will be located in Tempe, Ariz., DeKalb, Ill., and Washington, D.C.

DSW Rewards is a free loyalty program in which customers earn certificates toward future DSW purchases and receive special member-only offers. Customers can also participate in a Shoe Lover community on Facebook to receive exclusive offers and giveaways.

New York -- Modell’s Sporting Goods will open a store in midtown Manhattan, near Madison Square Garden, on April 4.

The store is the retailer’s 156th location.

Cardtronics has extended its ATM services agreement with Walgreens, the company announced Wednesday. Cardtronics is a preferred provider of ATM services for Walgreens.  

Since the relationship began in 2004, Cardtronics has grown its ATM presence in Walgreens locations significantly — from fewer than 400 initially to roughly 3,250 today. The company is also the exclusive ATM provider for Walgreens in many states across the U.S.

Paris -- Shopmium, the new brand discovery app, has officially launched in the U.S. on both iOS and Android platforms. Shopmium’s model enables advertisers to promote products through a targeted media approach that delivers mobile brand experiences and discount offers to users.
 

When brand marketers and agency executives gathered in Chicago recently for the annual Shopper Marketing Summit there was plenty of talk about mobile, social and digital, but there was one thing no one talked about.

Mobile is the hottest thing going right now so hardly surprising there was plenty of discussion about myriad ways apps can be used to engage, influence and activate shoppers on the path to purchase. Mobile continues to transform the path to purchase, overlooked in discussions of the shoppers’ evolving journey was the role of packaging.

Hampstead, Md. – Jos. A. Bank Clothiers posted a profit of $27.4 million for the fourth quarter, down from $28.4 million in the year-ago period. The retailer’s earnings were impacted by legal and professional costs related to its upcoming acquisition by The Men’s Wearhouse and other strategic moves.

New York — Pita Grill has signed a 12-year lease for 2,700-sq. ft. in Greenwich Village at 496 LaGuardia Place between West Houston and Bleecker Streets. The space includes 1,350 sq. ft. on the ground floor and 1,350 sq. ft. on the lower level. The quick-service restaurant will be the chain’s ninth location since if first opened a few blocks away at West 4th Street in 1994.

The Nordstrom’s Customer Experience Center is a replica of a store where the department store operator can bring together salespeople, suppliers and customers to share feedback on new concepts before they are introduced to stores.