Marketing

Conn’s has found a new third-party lease-to-own partner.   The retailer said it has formed a partnership with Progressive Leasing, a subsidiary of Aaron’s, to provide lease-to-own payment solutions to customers who do not qualify for Conn’s proprietary credit offering.   Conn’s has entered into an exclusive three-year agreement with Progressive Leasing to offer Conn’s customers Progressive’s lease-to-own program.  

Retail executives know their industry is going though fundamental and massive change, but that doesn’t mean they are taking action to deal with it.