Marketing

Meijer plans to open its smallest urban store yet — but with a twist.   The Grand Rapids, Michigan-based grocer’s newest store will be nearly 30,000 sq. ft., but it won’t feature the Meijer moniker. Instead, the store will go by the name, Bridge Street Market. Construction begins in July, and is expected to be open for business in the early fall of 2018.  

Supermodel, designer, TV star and all-around celebrity Heidi Klum is teaming up with an unusual partner.    On the heels of its entry into the United States, German discount grocer Lidl announced its first ever fashion collaboration, with Heidi Klum. The collection, described as high-end yet affordable, will be available exclusively at Lidl and will launch across its stores in Europe and the United States later this year. Collections will be featured at certain times throughout the year, during "Lidl Fashion Weeks.”