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Marketing

  • CVS Q3 profit leaps 16% on higher sales

    Woonsocket, R.I. -- CVS Caremark Corp. reported Tuesday that net income for the quarter ended Sept. 30 jumped 16% to $1.01 billion, compared with $868 million in the year-ago period. Results were boosted by a 13.3% increase in revenue to $30.2 billion, which edged Wall Street’s forecast of $30.09 billion in revenue.

    Drugstore revenue rose 5.5% to $15.5 billion, and same-store sales climbed 4.3%, helped by the influx of Walgreens customer who switched to CVS during the split between Walgreen Co and Express Scripts Holding Co.

  • Spanx opens first freestanding store

    Atlanta -- Shapewear hosiery marketer Spanx has opened its first standalone location, a 1,200-sq.-ft. store in Tysons Corner Center in McLean, Va.

    "With a growing product collection and fan base, our own dedicated space was inevitable,” said Spanx CEO Laurie Ann Goldman.

    Two additional stores are set to open this fall, in King of Prussia, Pa., and Westfield Garden State Plaza, Paramus, N.J.

  • Former Walgreens exec to head marketing at OfficeMax

    CHICAGO — OfficeMax has named Kim Feil as EVP and chief marketing and strategy officer, effective Nov. 12. Feil will report to Ravi Saligram, president and CEO of OfficeMax, and will have accountability for all aspects of marketing across the enterprise, with particular emphasis on brand management and evolution of the company's traditional marketing vehicles to new media including digital and social.

  • Office Depot swings to loss in Q3, but results beat Street

    Boca Raton, Fla. -- Office Depot Inc. reported Tuesday a loss of $61.9 million for the third quarter, compared with net income of $100.9 million in the same period last year. Results still edged analysts’ expectations.

    Revenue dropped 5.1% to $2.69 billion, missing Wall Street’s expected $2.89 billion revenue mark.

    Revenue for the office supply chain has fallen for the past three quarters.

     

  • Aaron's opens five stores in five states

    Atlanta -- Aaron’s said Tuesday it is opening five of its lease-to-own stores in the Midwest, south and on the East Coast.

    From mid October to early November, Aaron's stores have opened in Delaware, Ohio; Ionia, Mich.; Franklin, Ky.; Indianola, Miss., and Towson, Md.

    In September, the company opened its 2,000th store – located in the Bronx, N.Y.

     

  • Tiffany to open Paris flagship

    New York -- Tiffany & Co. announced that it plans to open a flagship in Paris.

    The approximately 10,000-sq.-ft. multi-level store will be located at 62 Avenue des Champs Elysées and is expected to open in 2014.

  • Sears Holdings offers upgraded rewards program

    HOFFMAN ESTATES, Ill. — Sears Holdings is now offering its loyalty program members the chance to update their account to a Shop Your Way Max membership for $79 a year.

  • Ralph Lauren pulling plug on Rugby

    New York -- Ralph Lauren Corp. is shuttering its Rugby division, Crain’s New York reported.

    The preppy-inspired Rugby brand, targeted at a young audience, was launched in 2004. It has 14 locations.

    “We continue to believe that we can service the millennium Rugby customer with brands such as Denim & Supply and Club Monaco,” said Roger Farah, president and COO, on the company’s recent earnings call.

     

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