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Marketing

  • What you need to know about working with Walmart

    With a topic of “Building stronger relationships with Walmart,” the room should be packed with suppliers next week when Walmart SVP Laura Phillips takes the stage at the Doing Business in Bentonville speaker series. The event will be held from 7 a.m. to 9 a.m. on Wednesday, June 15 at the John Q. Hammons Center in Rogers, Ark. Click here for more information.

  • Untapped online potential awaits in China

    The enormity of the Chinese e-commerce opportunity was mentioned last week by Wan Ling Martello at Walmart’s shareholders meeting, when the COO of global e-commerce described how China’s online market is projected to quadruple to $300 billion in five years. Walmart obviously wants to be part of that growth and looked to shorten its learning curve earlier this year by acquiring a minority stake in fast growing online grocer Yihaodian.

  • Disney dreams big

    GLENDALE, Calif. — Ahead of the upcoming Licensing International Expo in Las Vegas, Disney Consumer Products chairman Andy Mooney showcased the companies plans to expand its retail presence. According to Mooney, who was speaking at a media presentation, sales of Disney-branded merchandise have grown at a compounded rate of 12% per annum over the last 10 years. 

  • From e-commerce to f-commerce and who knows, t-commerce?

    A Wild West atmosphere remains evident in the world of e-commerce as brands, once reluctant to sell directly to customers online for fear of alienating retailers, are now experimenting with novel ideas that just a few years ago would have been unthinkable.

    For example, Ad Age this week chronicles an example involving Procter & Gamble selling products direct to consumers on its Facebook fan pages for several leading brands such as Tide, Gillette, Olay, Gain, CoverGirl, Luvs and Febreze.

  • P&G and Walmart provide a teachable TV moment

    The latest installment in the dramatic collaboration between Procter & Gamble and Walmart is set to air this Saturday on NBC at 8 p.m. EST. The made-for-TV family movie called “Field of Vision” involves the topical subject of bullying, and in keeping with prior films offer viewers a heavy dose of morality.

  • Talbots names senior VP of stores

    Hingham, Mass. -- The Talbots said Thursday it has named Lesli Gilbert as senior VP stores, effective June 27.

    Gilbert will be responsible for overseeing all aspects of Talbots core retail operations in the United States and Canada, as well as supporting the implementation of the company’s store reimage and rationalization programs. She will report to president and CEO Trudy F. Sullivan.

    Gilbert was most recently regional VP East for T-Mobile USA, and, prior to that, was senior director of sales and customer experience at Gap.

  • Report: Wal-Mart to triple wholesale locations in India in 2011

    Bangalore, India -- A Wednesday report by Bloomberg said that Wal-Mart Stores, in its joint venture with Indian company Bharti Enterprises, plans to triple its wholesale outlet locations in India this year.

    The report comes as Wal-Mart and other foreign retailers have been blocked from opening retail outlets in India, and are permitted only to set up wholesale locations.

  • Target details $100 billion goal at annual meeting

    Target ended its last fiscal year with sales of $67.4 billion and earnings per share of $4, but if company chairman, president and CEO Gregg Steinhafel has his way, within six or seven years earnings per share will double to $8 and sales will top $100 billion.

  • Top 10 countries for retail expansion

    New York City -- Brazil jumped to first place in A.T. Kearney’s annual ranking of the top developing economies for global retail expansion, followed by Uruguay and Chile respectively.

    The 10th annual Global Retail Development Index reflects the dramatic changes that have taken place in global markets, and the varying impacts they have had on different emerging economies. Notably, countries in South America, which fared well during the recession, posted an impressive 6% growth in 2010.

  • Gap Inc. wraps up a deal with Diane von Furstenberg

    SAN FRANCISCO — Gap Inc. announced that Diane von Furstenberg will design a collection for the GapKids and babyGap brands. The collection is expected to be available for purchase to customers in March 2012 through GapKids and babyGap stores in almost 30 countries including United States, Canada, United Kingdom, Italy, France, China, Japan and Australia as well as online in 75 countries.

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