Dan Berthiaume
ARTICLES BY THIS AUTHOR
- 1/20/2021
Study: Most mobile fraud comes from this platform
The leading mobile device platform is not the preferred choice of digital fraudsters. - 1/20/2021
PepsiCo Q&A: CPG companies must digitally connect with customers
PepsiCo and other CPG brands are finding opportunity in the COVID-19 crisis to increase digital sales through omnichannel engagement. - 1/20/2021
Fleet Farm reaps harvest of pricing data
A Midwest retailer that sells a little bit of everything is keeping tabs on competitor prices with a machine learning (ML) platform. - 1/20/2021
Retailers plan investments in e-commerce amid sharp growth
A new survey of retailers indicates they will substantially increase spending on e-commerce initiatives during 2021 as COVID-19 drives consumers online. - 1/20/2021
Study: Digital, e-commerce gift card sales surge during holidays
Holiday shoppers flocked online in 2020, and purchased a lot of gift cards while they were connected. - 1/19/2021
Costco pilots curbside pickup in New Mexico
Costco is following in the footsteps of competing warehouse club chains with an Instacart-supported curbside effort. - 1/19/2021
Report: Amazon offers Biden help with COVID-19 vaccination
Amazon is ready to provide operational and technical support to the new presidential administration’s efforts to vaccinate the population against COVID-19. - 1/19/2021
Accenture Q&A: Retailers need to reinvent customer experience for changing needs
Retailers must have a flexible customer experience strategy to meet constantly evolving consumer expectations. - 1/19/2021
Survey: Despite staffing problems, most stores had successful holiday
Issues such as COVID-19 impacted store operations during the 2020 holiday shopping season, but most retail stores avoided a sales decline. - 1/19/2021
Sam’s Club obtains single view of mobile marketing data
Sam’s Club can now analyze mobile affiliate marketing performance alongside other mobile touchpoints.
