ARTICLES BY THIS AUTHOR

• 3/26/2026

  eBay teams with influencers for online guide to New York fashion resale

  eBay is launching “The NYC Edit,” a digital publication focused on what used fashion products leading New York style influencers are buying and selling on its platform.

  Dan Berthiaume

  
• 3/26/2026

  EXCLUSIVE Q&A: Capgemini – the future of retail AI is here

  Artificial intelligence is already creating a paradigm shift in retail, and the preparing for the future means adapting now.

  Dan Berthiaume

  
• 3/26/2026

  Shoptalk 2026: Keeping humans in the AI loop

  The human side of artificial intelligence was on full display at the Shoptalk 2026 conference in Las Vegas.

  Dan Berthiaume

  
• 3/25/2026

  Walmart introduces tailored ChatGPT environment

  Walmart is expanding the shopping features available to its customers in the ChatGPT model.

  Dan Berthiaume

  
• 3/25/2026

  EXCLUSIVE Q&A: PwC explains the rise of shopping agents

  Shopping agents are rapidly growing in usage among consumers, and retailers need to adapt.

  Dan Berthiaume

  
• 3/25/2026

  Pinterest launches targeted ad feature

  A visually-oriented social media platform is making it easier for creators and small businesses to promote their content to interested users.

  Dan Berthiaume

  
• 3/25/2026

  Shein: Consumers take practical approach to circular fashion

  Many behaviors associated with circular fashion are common among consumers, but sustainability may not be their primary motivator.

  Dan Berthiaume

  
• 3/25/2026

  HelloFresh teams with actress Alison Brie for curated recipe promotion

  A leading meal kit provider is partnering with a TV star to promote communal eating.

  Dan Berthiaume

  
• 3/25/2026

  Pacsun, West Marine AI-enable search with intent awareness

  A youth-oriented apparel retailer and a marine equipment retailer are leveraging new artificial intelligence search technology from Salesforce and Cimulate.

  Dan Berthiaume

  
• 3/22/2026

  Here’s how product discovery is getting more complex

  The consumer path to purchase is becoming increasingly non-linear.

  Dan Berthiaume

  
• 3/22/2026

  Artificial intelligence becomes mainstream shopping tool

  Using artificial intelligence solutions to aid shopping efforts is no longer the exclusive province of tech-savvy early adopters.

  Dan Berthiaume

  
• 3/22/2026

  Walmart expands advertising integration with Vizio connected TVs

  Walmart advertisers are gaining new opportunities to reach customers via connected TV.

  Dan Berthiaume