ARTICLES BY THIS AUTHOR
- 2/4/2025
Chipotle gamifies Super Bowl marketing with social promotion
Chipotle is leveraging two major social platforms as part of its effort to gamify its "Big Game" promotional activities. - 2/4/2025
Amazon gives business customers access to Coupa platform
The Amazon Business business-to-business procurement store is expanding its collaboration with a spend management platform. - 2/3/2025
Trump orders sovereign wealth fund that could invest in TikTok
A new executive order from President Trump may open a way to remove the U.S. operations of TikTok from Chinese control. - 2/3/2025
Caesars Superdome deploys self-ordering kiosks in time for Super Bowl
Consumers attending Super Bowl LIX will have a streamlined option to select, order and pay for concessions. - 2/3/2025
How Amazon achieved its fastest ever delivery speeds in 2024
Amazon credits improvements in its speed of deliveries in 2024 to one key strategic move. - 2/3/2025
Fox-owned Tubi offering shoppable Super Bowl stream
The Tubi streaming service is providing shoppable curated digital stores as part of its Super Bowl coverage. - 2/2/2025
Kroger launches virtual nutrition coaching program for loyalty members
Kroger is looking to help customers achieve their health and wellness goals with digital support. - 2/2/2025
Starbucks joins non-profit food waste initiative
Starbucks Coffee Company has become the second quick service restaurant retailer to become a member of the U.S. Food Waste Pact. - 2/2/2025
PepsiCo teams up with Alphabet subsidiary for Super Bowl delivery promo
PepsiCo and Wing will be delivering free game-day snacks to select customers during Super Bowl weekend. - 2/2/2025
JCPenney streamlines business-to-business bulk orders with new website
JCPenney Co. Inc. is expanding its support for businesses and nonprofits looking to purchase products at bulk order prices.