Wonder debuts in new Northeast state
The delivery-focused restaurant company founded by former Walmart executive Marc Lore is now open for business in nine states.
In an email to Chain Store Age, a spokesperson for Wonder announced the company has officially made its Massachusetts debut with the grand opening of three new locations in the communities of Belmont, Natick, and Framingham, which will be followed by six more locations over the next few months, and additional expansion in the Greater Boston area later in 2026.
With this latest expansion, Wonder now operates more than 100 locations across nine states, New York, New Jersey, Pennsylvania, Connecticut, Rhode Island, Delaware, Virginia, Maryland and Massachusetts, as well as in Washington D.C.
[READ MORE: Wonder makes its first-ever restaurant acquisition; launches two food concepts]
Wonder locations in Greater Boston will feature multi-restaurant ordering, which allows customers to mix and match dishes from more than 20 restaurant concepts in a single order.
"We’re excited to bring Wonder to Massachusetts and to make it easier for people to enjoy high-quality, chef-inspired meals without having to compromise on choice," Courtney Lawrie, senior VP & GM of growth at Wonder, said in a quote emailed to Chain Store Age. "Boston has long been known as a hub for innovation, and we’re proud to bring a customer-led, innovative mealtime concept to the region, while also investing in the communities we serve through local hiring and partnerships."
Wonder also plans to open locations in the following six Massachusetts and towns in the next few months:
Opening March 5:
- Acton
- Medford
Opening March 19:
- Newton
- Watertown
- Canton
Opening spring 2026:
- Burlington
Wonder- a brief primer
Wonder's multi-restaurant model lets customers choose from more than 20 different restaurant concepts, including Alanza, Tejas Barbecue, and Streetbird by Marcus Samuelsson, with every dish made to order in a Wonder storefront and delivered fast and free.
In May 2025, Wonder raised $600 million in capital, following a 2024 infusion of $700 million in capital that included a $100 million investment from Lore.
Wonder, which acquired Gruhub from Netherlands-based global online delivery conglomerate JustEatTakeaway.com for $650 million in November 2024, also recently purchased Spyce, an automated culinary tool is designed to balance the core elements of cooking technique, measurement, and timing, from healthy eating chain Sweetgreen for $86.4 million in cash and shares.
In addition, Wonder plans to "aggressively invest" in research and development, according to founder Marc Lore, focusing on areas including faster cook times, software enhancements, new menu items, new chefs and new restaurant partnerships.
Lore said the company will also continue to invest in proprietary technology to drive operational efficiencies, including back-end technology focused on driving down food waste; next-gen kitchen designs to improve throughput and consistency, and an enhanced delivery network.
Wonder has publicly said its ultimate goal is to become the "super app for meal time."
