Walmart expands Better Care Services platform with comparison platform
Walmart Inc. has teamed with a startup to expand the range ofo virtual care options available through its Better Care Services platform.
The retail giant debuted Better Care Services, a one-stop digital destination designed to give customers instant access to a curated network of third-party providers in January Now, Walmart is partnering with General Medicine to offer a shoppable healthcare store as part of the Better Care portfolio.
[READ MORE: Walmart launches digital health care platform]
Walmart intends its new partnership with General Medicine to make Better Care Services more shoppable by bringing services from several third-party providers into a single catalog designed to let customers can compare options, evaluate costs and select a provider. With the expanded experience, customers can:
- Browse available services and providers for a variety of health needs including urgent care, pediatric care, mental health care, nutrition services and weight-management support.
- See estimated out-of-pocket costs based on individual insurance information, as well as cash prices where they are offered, before deciding how to proceed.
- Evaluate available services based on factors such as location, cost, availability and personal preferences.
- Gain access to booking or other fulfillment options available for each service.
The expanded marketplace brings together services offered by General Medicine and more than 10 existing third-party Better Care Services providers, with plans to add more providers over time. Walmart supports the customer-facing experience, while General Medicine provides the technology that connects care options, coverage information and potential costs and also manages customer accounts and information separately from Walmart's retail business.
“At Walmart, we’re always looking for ways to make the customer experience simpler and more useful,” said Ralph Clare, executive VP, health & wellness, Walmart U.S. “Expanding Better Care Services brings more care options into one place, helping customers explore what’s available, compare choices and take the next step in a way that works for them.”
Walmart builds on Better Care Services
Walmart has been steadily adding to the features of Better Care Services since its January launch. This effort includes the April 2026 rollout of obesity and weight management support offerings from the Aaptiv personalized fitness app, Berry Street AI-enabled nutrition therapy, Curai Health AI-supported, self-guided virtual health services, MyCare by Twin Health, personalized insights and care for GLP-1 users, and Wheel membership-based weight care management program.
Better Care Services also connects customers to Nutrition Hub, which runs on the Walmart Everyday Health Signals personalized nutrition and guidance platform for eligible Medicare Advantage and Medicaid members and helps guide personalized food and recipe choices.
In addition, Teladoc Health, a provider of virtual care offerings including virtual urgent care, dermatology, and nutrition services, is a Better Care Services partner.
“Healthcare needs a store,” said T.J. Parker, CEO of General Medicine. “We’re building the care catalog that makes options easier to understand, compare and buy. Walmart is an important partner in bringing that vision to life, showing how a more shoppable healthcare experience can meet customers where they already turn for everyday needs.”
Based in Bentonville, Ark. Walmart Inc. operates more than 10,900 stores and numerous e-commerce websites in 19 countries.
