First party misuse: The hidden cost of the e-commerce boomWe’ve all been there. We open our account statement only to find a transaction we don’t recognize from a merchant we don’t remember. EAS Source Tagging – Reducing Loss and Growing Sales for Retailers Sponsored Dick’s Sporting Goods goes back to school – on Roblox Dick’s Sporting Goods Inc. is partnering with a popular digital gaming platform for its new back-to-school promotion. Gap focuses on inclusivity in omnichannel fall campaign Gap is featuring a wide range of real kids of all abilities and talents in a wide-ranging promotion for its fall kids’ collection. Exclusive Q&A: CitrusAd unifies grocery shopper data A new digital platform enables multiple grocery retailers to open their customer bases to targeted CPG ads. Prime Day update: Discounting produces record results Continuing analysis of Prime Day 2022 indicates inflation-weary consumers were receptive to heavy price slashing. David’s Bridal launches shoppable TikTok campaign The nation’s largest bridal retailer continues to expand its omnichannel capabilities with commerce-driven content on TikTok. Chipotle promotes digital currency with gamified campaign Chipotle Mexican Grill is accepting digital currency, including cryptocurrency, and is letting customers know in a playful way. How Web 3.0 will challenge centralized data In the Web 2.0 era, a handful of behemoth retailers dominated data collection and unification based primarily on online and in-app shopping behaviors. What do drive-thru customers want? A new consumer survey indicates ways retailers can make the drive-thru experience more satisfying for customers. First Previous 520 521 522 523 524 Next Last
