TECHNOLOGY

J.C. Penney is determined to become college-bound co-eds’ shopping destination for all of their dorm room needs.  

Complexities associated with online shipping and fulfillment are eating into retailers’ profitability.   This was according to “Strategies for Agile, Profitable and Secure Omnichannel Execution.” The report, from Radial, revealed that more than 55% of customers are using multiple channels, such as online and mobile to shop.  

A majority of Americans want to use connected devices to make purchases, yet they are keeping a keen eye on securing personal data.  

The battle for low-income shoppers is heating up.    Amazon announced that individuals participating in government assistance programs can sign up for Amazon Prime membership at the discounted rate of $5.99 per month. The regular annual membership for Prime is $99 per year, or $10.99 a month for those who prefer to pay on a monthly basis.  

Retailers could unlock $2.95 trillion in value over the next decade simply by investing in transforming, digitally driven business models.   

Supermodel, designer, TV star and all-around celebrity Heidi Klum is teaming up with an unusual partner.    On the heels of its entry into the United States, German discount grocer Lidl announced its first ever fashion collaboration, with Heidi Klum. The collection, described as high-end yet affordable, will be available exclusively at Lidl and will launch across its stores in Europe and the United States later this year. Collections will be featured at certain times throughout the year, during "Lidl Fashion Weeks.”

Walmart is once again raising the stakes in the online grocery game.   In another move that takes a direct hit at AmazonFresh Pickup, the discounter quietly began testing an automated kiosk at a single store in Oklahoma. The 20-ft.-by-80-ft. kiosk, which resides in the parking lot at the Walmart Super Center in Oklahoma City, is fulfilling hundreds of grocery orders placed by customers who shop online or through their mobile browser, according to The Oklahoman.  

E-commerce sales may be hitting all-time highs, but the key to success is seamless online returns processes.   This was according to “Making Returns a Competitive Advantage,” a re-port from Navar. The report is based on responses from 700 U.S. con-sumers who returned an online purchase in the past 12 months.