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TECHNOLOGY

  • Survey: Gen Z loves digital shopping tools — and physical stores

    Move over millennials, Gen Z is snapping at your heels. And retailers should take note.    Retailers looking to capture share of wallet and brand loyalty from Gen Z – the most  digitally- and socially-engaged generation to date — need to step up their focus on new ways of engagement. But they also should pay attention to their physical stores.   
  • Survey: America’s favorite stores are…

    A regional department store, a warehouse giant, a discount supermarket and an online powerhouse rank among the nation’s favorite retailers.    That's according to the American Consumer Satisfaction Index, which rates consumers’ satisfaction across six retail industries. The report found that satisfaction with the overall retail trade rise 4.7% in 2016 to a score of 78.3 (on a 100-point scale) an all-time high for the sector.  
  • Nasty Gal to live on

    Nasty Gal is getting a new lease on life — but only in the digital space.   The brand, which was acquired out of bankruptcy in early February by British online fashion group Boohoo.com, will live on under new leadership as a pure player. Nasty Gal recently closed its two brick-and-mortar stores, both of which were in the Los Angeles area.    
  • Study: Virtual reality market to hit $9.2 billion by 2021

    The proliferation of cheaper, mass-produced consumer-grade virtual reality (VR) applications are finding their niche in retail.   The technology, which was often synonymous with customized and expensive equipment, has been a long-time staple for military training, civil flight training, and industrial 3D modeling.   
  • Study: Marketers still rely heavily on email promotions to drive revenue

    Email remains the go-to strategy for retailers to grab their piece of the digital pie — yet efforts don’t always meet their shoppers’ needs.   Three-fourths (76%) of marketers said they rely heavily on email promotions to drive revenue, and one-third said more than half of all emails sent include a promotion or discount, according to a new survey from Coherent Path.  
  • J.C. Penney extending appliances initiative

    J.C. Penney is extending its appliance showroom footprint and also delving deeper into the category.        The retailer will expand its in-store appliance showroom concept from its current 500 stores to an additional 100 locations in early 2017, and also add new appliance brands to the merchandise mix, company chairman and CEO Marvin Ellison said on Penney’s quarterly earnings call.    
  • Survey: Top priority of CEOs is...

    Digital transformation is CEOs’ number one priority this year.   To make this a reality, chief executives are investing their capital in the Internet of Things (IoT), big data, robotics, and augmented reality, according to “CEO Viewpoint 2017: The Transformation of Retail,” a report from JDA Software Group and PwC.  
  • Beauty retailer gets ‘virtual makeover’

    A new kind of makeup consultant is assisting shoppers at Watsons Shanghai.   The health and beauty retailer’s flagship store in Shanghai now features a makeover kiosk. Equipped with the Consultation Mode augmented reality app from YouCam Makeup, the device enables shoppers to try on over 30 different products from their favorite makeup brands, including MaxFactor, Maybelline, and KATE Cosmetics.  
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