OPERATIONS / SUPPLY CHAIN

Seattle – Starbucks Coffee Company is amending its exclusive agreement to provide Keurig Green Mountain Inc. with super-premium coffee pods. The companies have updated their agreement to continue to expand Starbucks’ range of K-Cup pack offerings and to promote expanded consumer choice. In exchange for eliminating the super-premium coffee exclusivity terms of the existing agreement, Starbucks will receive improved business terms, including significantly expanded Starbucks K-Cup pack and variety types.

Washington, D.C. - The National Retail Federation (NRF) is publicly opposing any change in current regulations regarding overtime pay. In a prepared statement issued in response to reports that President Obama will propose a change in federal overtime rules, David French, senior VP for government relations for the NRF, said current overtime rules have been in effect for 10 years and are working.

BRENTWOOD, Tenn. -- Tractor Supply Co., the largest rural lifestyle retail store chain in the United States, announced that Robert D. Mills has joined the company as senior VP and CIO, succeeding James Callison, who is retiring. As part of the succession plan, Callison will stay with Tractor Supply until a smooth transition is completed.

San Antonio -- Stephen Smith, former co-CEO of the Toronto-based restaurant chain owner and operator Cara Operations Limited, has been elected to the CST Brands' board of directors. Smith's most recent experience was with Cara as co-CEO and, prior to that, CFO of Cara. Previously, Smith served for many years as an executive of Canadian grocer, Loblaw Companies Limited.

New York -- Amazon is increasing the annual membership of its Amazon Prime service from $79 a year to $99. The online giant, which made the announcement on its homepage, had suggested last year that increased shipping costs would force it to raise the annual price of its premium membership.

The price hike takes effective in seven says. Until then, customers can still sign up for the $79 rate. The increased fee will be charged when users renew their Prime memberships.

Chicago – Morale is the biggest challenge facing retailers trying to fill and maintain their staffs. According to a new survey of 168 retail staffing managers and HR executives conducted by Harris Poll for CareerBuilder and WorkInRetail.com, 37% of respondents cited lifting employee morale as a challenge.

The following are the top 10 staffing challenges faced by retail hiring managers:

1. Lifting employee morale – 37%
2. Retaining top talent – 36%
3. Maintaining productivity levels – 29%

Gardendale, Ala. – Independent grocer cooperative ROFDA, the Retailer Owned Food Distributors & Associates, has appointed Park City Group director of business development Christina Romas to its seven-member advisory council. ROFDA’s advisory council was created to provide the organization’s leadership team with input, information and feedback representing the interests of ROFDA’s associates and suppliers in support of its mission.

Radnor, Pa. – E-commerce platform provider FreedomPay has named Marc Pereira as VP of technology. Pereira joins FreedomPay after serving nearly 12 years in strategic executive roles at eEBay Enterprises.