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Survey: Consumers want retailers to integrate channels
Montreal -- More than 80% of U.S consumers more likely to become loyal customers to retailers that provide an integrated experience across channels, according to a study by Hybris, a multichannel commerce and communication software provider. In other findings, high shipping costs are the biggest deterrent to online purchases, while easy navigation and simple checkout are the biggest factors influencing purchases.
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Sears launches localized online shopping portal
Hoffman Estates, Ill. -- Sears has launched SearsLocalAd.com, an online service that provides customers with access to additional local deals beyond the weekly Sears print circular or Sears.com. The online shopping portal is dedicated to local customers, allowing them to shop smarter by previewing new local deals updated every week, and includes enhancements for Sears' Shop Your Way Rewards members.