News

Walmart kicked off its back-to-school promotional effort the way it does every seasonal selling initiative – with a big emphasis on low prices – but added a stronger digital component this year.

The retailer sought to bring a bit of Black Friday and Cyber Monday magic to its back-to-school efforts with a series of price cuts and limited duration offerings designed to generate sales and drive traffic to its stores and Web site.

Foothill Ranch, Calif. – The Wet Seal Inc. has named Iris Mobile as its mobile messaging agency. Iris Mobile will support the brand's mobile marketing programs with Rich Media Messaging (RMM) to help the retailer strengthen its presence and connect more personally with its mobile customers.

New York - Ugam, a provider of managed analytics technology, has released Assortment Intelligence, a solution that generates insights for retailers about what products to keep, carry and drop, based on real-time data collection and analysis. The solution delivers rich, accurate, up-to-the-minute data that helps merchandisers identify assortment gaps and opportunities to differentiate their offerings.

Fingerprinting and DNA sampling are on back-to-school lists at Sam’s Club this year where the warehouse club operator is using the allure of free services to expose would-be members to its value proposition.

On Saturday, August 9 from 11 a.m. to 3 p.m. at clubs nationwide Sam’s is offering DNA testing and fingerprint kits as part of an annual free children’s health screening program. The screenings, which combine health and child safety information are available at the 596 Sam’s locations with a pharmacy.

New York -- A report by Bloomberg said that investor BlueCrest Capital Management is urging RadioShack to repay the lenders that are blocking plans to shutter stores.

The electronics retailer announced last March that it would close 1,100 stores; it later reduced the number of closures to 200 per year for three years after negotiations with lenders failed.

BlueCrest said it supported the company's decision to shut stores to stem losses and was willing to provide financing, Bloomberg said.
 

Corpus Christi, Texas -- Susser Holdings Corp. has set a date for a special meeting of its stockholders to consider and vote on the previously announced proposed acquisition of Susser Holdings by Energy Transfer Partners L.P. (ETP) and certain other matters. The special meeting will be held on Aug. 28, at Susser's corporate offices.

Fortune Brands Home & Security has acquired Sentry Safe, a leading manufacturer of personal safes with estimated annual sales of $150 million. The transaction closed early this week for $117.5 million and was funded from the company's existing credit facilities.

Sentry Safe will become part of Master Lock, a leading padlock brand in North America. Sentry Safe is headquartered in Rochester, New York, and has approximately 500 employees, with manufacturing facilities in Rochester, New York, and Cannelton, Indiana.

Goodlettsville, Tenn. - Dollar General, in partnership with Coupons.com, completed the successful rollout of its new DG Digital Coupons program to its more than 11,300 stores across the 40 states the retailer serves. To use the DG Digital Coupon Program, customers may sign up either online or in stores using a numeric identification number, which is typically their telephone number.