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  • Study: Retailers boost holiday paid-search spending

    San Francisco - Compared to the 2012 and 2013 peak shopping seasons, paid search spending began to rise nine days prior to Thanksgiving in 2014, four days earlier than the years prior. According to data from predictive marketing technology provider Kenshoo, not only has the shopping season been extended in 2014, but retailers are investing more budget into their paid search campaigns this year than ever before. 
  • Tech purchases up despite lower BF sales

    Buying tech products was the No. 1 priority on consumers’ shopping lists this past holiday weekend, according to a new survey from the Consumer Electronics Association (CEA).

  • Salesforce: Holiday social posts peaked on Black Friday

    San Francisco – Social media posts around holiday shopping peaked on Black Friday (Nov. 28) at 2.7 million. According to data from Salesforce, there were also about 1.84 million holiday shopping posts on Thanksgiving (Nov. 27), and about 719,000 posts the day before Thanksgiving (Nov. 26).  
  • Analysis: Black Friday weekend winners include Victoria's Secret, Bath & Body Works, Old Navy

    New York - Ike Boruchow, analyst, Sterne Agee, reviews Black Friday results in the specialty retail sector:    
  • Retailers launch campaign to eliminate Alibaba ‘threat’

    Washington, D.C. - The Alliance for Main Street Fairness (AMSF) launched a television advertising campaign to educate lawmakers on what is says is the imminent threat posed by China's online mega-retailer Alibaba as it enters the U.S. retail market. Retailers are asking the U.S. House of Representatives to join the U.S. Senate by passing e-fairness legislation that closes the online sales tax loophole this year.    
  • Walmart reports busy Black Friday weekend

    The world's largest retailer reported a robust Black Friday weekend — including record online sales — as part of its kickoff to the 2014 holiday sales season.

    “In a few short hours, we flipped from being the largest grocery store in town to the best gift shop on the block," said Laura Phillips, SVP of merchandising at Walmart. "Not only did we have millions of customers shopping our stores, but we’re confident Walmart was the first stop of the night for most of them."

  • Study – One-third of Black Friday online revenue was mobile

    Pittsburgh - Just more one-third of all Black Friday online revenue came from shoppers on mobile devices, up 48 percent from 2013. According to Branding Brand's sample of 35 North American retailers running on its commerce platform, 90% of these consumers were on Apple devices.   Mobile devices (smartphone and tablets combined) produced a total of almost 2.2 million visits, 48,000 orders, and $5. 54 million in revenue on Black Friday. In addition, mobile devices generated:
  • Black Friday beats Thanksgiving on social media

    Move over pumpkin pie: Black Friday fervor seemed to stir up more conversations on social media than the Thanksgiving holiday itself.

    According to Salesforce.com, social media posts about Black Friday shopping numbered 2.7 million. Roughly 278,000 posts were stamped with the hashtag "#blackfriday" and another 8,000 were labeled "#deals," vs. just 85,000 with "#Thanksgiving."

    There were also about 1.84 million holiday shopping posts on Thanksgiving Day, and about 719,000 posts the day before Thanksgiving.

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