News

DALLAS — Incontinence can hamper the lives of even the most on-the-go, social consumers. Kimberly-Clark's Depend brand has a discreet solution that will help administer a fresh boost of confidence on a daily basis: the brand's new Fit-Flex protection will allow men and women to be as active as they want to be without fear of embarrassment. 

Campbell Soup Company is marking the 80th birthday of its iconic Campbell’s Condensed Chicken Noodle soup.

Originally launched as Campbell’s Condensed “Noodle with Chicken” soup, it was the first soup of its kind and is still going strong after nearly a century. According to the company, Americans purchased more than 200 million cans of Campbell’s Chicken Noodle soup in 2013.

Coty has announced that Brian Falcone will serve as SVP sales, overseeing all sales activities for Coty Beauty U.S. mass brands.

Falcone will be responsible for field sales, customer marketing, category management, wall strategy and fixture planning.

In November of last year, Target opened a popup store featuring an exclusive collection of bath and body products by Sonia Kashuk in New York’s Grand Central Terminal. Now the retailer is preparing to launch an exclusive line of Sonia Kashuk makeup, beauty tools and cosmetic bags in March.

Marketers sent a record volume of email during the holidays and although overall open rates declined, the record level of email marketing activity produced transactions and sales growth, according to Experian Marketing Services.

American Eagle plans to launch the ShopKick shopBeacon iBeacon solution in 100 top-performing American Eagle Outfitters and Aerie stores across the country. shopBeacon is an Apple iBeacon-based presence signal for retailers that offers customers rewards, in a currency called "kicks," for a variety of actions they take as they go about shopping.

Sears and Kmart are the first companies to engage with the Pikato platform and have already seen mobile engagement rates soar 1,100%, according to Pikato.

Pikato’s retail mobile marketing solution personalizes the customer shopping experience to increase consumer engagement and deliver measurable results.

Walmart’s reputation took another hit this week when major media outlets pounced on a complaint filed by the National Labor Relations Board claiming the retailer illegally retaliated against workers who participated in protests at stores.

Office Depot has appointed Michael A. Steele as VP of investor relations. Steele, who most recently served as VP of investor relations for OfficeMax, where he had been employed since July 2007, will report to Stephen E. Hare, EVP and CFO.

Steele will develop and execute Office Depot’s investor relations strategy, serving as the primary interface for management with the financial community. He plans to relocate to the Office Depot corporate headquarters in Boca Raton.

The Container Store has kicked off a new purpose-driven marketing campaign focused on its values-based approach to business and conscious capitalism with full-page national newspaper ads as well as videos on the company’s new YouTube Channel.