News

Quincy, Ill. - Niemann Foods, a regional independent grocer operating under the County Market banner, has selected Birdzi’s Shopper Engagement platform to provide its shoppers with new in-store services and personalized offers via the grocer’s branded mobile app. The Birdzi platform is currently deployed in eight County Market stores, but Niemann Foods plans to roll out the solution to all 45 of the grocer’s store locations in Iowa, Illinois and Missouri by second quarter 2015.

Cincinnati -- In its first acquisition in 10 years, Macy’s has signed an agreement to acquire luxury beauty products retailer Bluemercury for $210 million in cash. The privately held Bluemercury, based in Washington, D.C., currently operates about 60 specialty stores in 18 states, primarily in prime street-level locations and urban lifestyle centers. Most locations include in-house spas. The company also operates an online business.

By Jim Crawford

In the 1990s, when the Internet and e-commerce created a tangible link between modes of shopping that had previously been isolated (stores and catalogs), retailers struggled with how to understand, measure, and connect with shoppers in multiple ways.

It was out of this confusion that the concept of “multichannel” was heralded as retail’s saving grace, and soon, retailers were all abuzz with cross-channel shoppers.

Fort Worth, Texas – As the New York Stock Exchange delists trading of its shares, beleaguered consumer electronics retailer RadioShack Corp. reportedly has at least two suitors interested in buying some of its stores. According to Bloomberg, both Amazon.com Inc. and Sprint Corp. are in discussions with RadioShack about possibly acquiring some stores, with RadioShack shuttering whatever stores were left.

Framingham, Mass. – The office supply retail vertical may be in for more consolidation. According to the Wall Street Journal, Staples Inc. and Office Depot Inc. are in the “advanced stages” of negotiations to combine the two biggest U.S. office supply chains.

San Jose, Calif. – Tractors are a long way from Pez dispensers, but EBay is entering the equipment and industrial live online auction space. EBay and online marketplace platform provider Proxibid are partnering to make heavy equipment, industrial machinery, farm equipment, cars and trucks accessible via live auctions on the EBay marketplace using Proxbid’s software solutions and bidding technology.

Austin, Texas – Retailers should love the latest predictions for consumer spending on the upcoming Valentine’s Day holiday. According to a recent survey of about 1,000 U.S. adults by digital offers destination RetailMeNot, those surveyed who are in relationships are planning to spend an average of $148 on their significant other, up 30% from $114 in 2014.

Woonsocket, R.I. - CVS/pharmacy today is transforming its mobile app with new features and an improved look and feel. With the goal of enhancing the customer experience, the CVS/pharmacy mobile app updates include:

• A home screen that is more personalized and user-friendly.

• An updated toolbar that makes features more readily accessible.

Reston, Va. – Despite the popular image of “showrooming” mobile shoppers using their devices to find better prices on in-store items, 85% of consumers actively shop with a mobile device from home, even if other devices are available. In addition, the “Mobile Spend in 2015” study from Contact Solutions shows that 26% of consumers do in fact showroom, while 27% will make mobile purchases from a store they are shopping in.

Other findings include:

Calgary, Canada – Shell Canada has signed a multi-year renewal with LoyaltyOne, the Canadian coalition loyalty business of Alliance Data Systems Corp., as a national sponsor of its Air Miles Reward Program. Shell Canada issues Air Miles reward miles for automotive fuel purchases made at its Shell-branded retail service locations across Canada.