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Use Visual Merchandising Online to Ring Up Profits
Fashion and department stores, perhaps more than other retail segments, understand the benefits of visual merchandising. Consumers may set out to shop for a specific item, but seeing “that item” curated as part of an outfit with related garments and accessories is a surefire way to upsell complementary apparel.
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Foursquare will pick up the groceries
Local discovery app Foursquare is the latest entity to join the increasingly crowded on-demand delivery market.
Foursquare is partnering with Delivery.com to enable users to order groceries, food and alcohol directly through the Foursquare mobile app. The integration, facilitated by the mobile commerce platform Button, leverages Button's DeepLink Commerce technology to enable cross-functionality between the Delivery.com and Foursquare apps.

