TLC style expert to host NYC & Co.'s Fashion's Night Out
NEW YORK — Stacy London, host of TLC's "What Not To Wear," will serve has host during New York & Company's Fashion's Night Out event on Sept. 6.
The retailer's participation in the event will include an in-store DJ at its 58th & Lexington Store, who will spin music while London and her team help style customers.
In addition, the first 100 customers who make a purchase during the event will receive a complimentary copy of Stacy's new book, "The Truth About Style," ahead of the fashion pack—as the book will not officially be released until October.
Says Eran Cohen, EVP, chief marketing officer of New York & Company, said, "We're thrilled to give our customers at FNO the chance to be styled by Stacy, who will help them find the perfect look to fit and flatter each customer individually."
Stacy's favorite, personally-selected NY&C apparel and accessories—"Stacy's Picks"—will be featured in a designated area in the store for one night only, so customers at FNO will be able to see what Stacy recommends for the office to evening. "Stacy's Picks" of favorite NY&C styles will also be featured on www.nyandcompany.com for two weeks after the event.