Report: Target to promote items during ‘Cougar Town’
Minneapolis – Target Corp. will reportedly promote items for sale during an episode of the TV show “Cougar Town” the evening of Tuesday, March 18, with viewers having the option of directly purchasing them via second screen. According to the New York Times, viewers with a synced mobile device or PC will be able to click on a flashing red signal on the products which takes them directly to Target.com for purchase.
‘More than 25 products from Target’s Nate Berkus designer line will be available for purchase online, and the episode features a subplot involving characters shopping at Target. The synced episode with direct purchase links will be available online until Tuesday, April 15.