Skip to main content goes retro with omnichannel Bret Michaels promo


Salt Lake City – Break out the hairspray and acid-washed jeans, is launching a new omnichannel promotion with none other than Bret Michaels, frontman of legendary hair-metal headbangers Poison. The Mother's Day Spa Getaway with Bret Michaels sweepstakes provides an all-expenses-paid hotel and spa trip to Phoenix, where the winner and a guest will have dinner with Michaels.

Michaels and his mother will appear in's Mother's Day advertising campaign. Recently, joined with Michaels to establish the Live Bret Michaels store on the e-tailer's website. Entry to the sweepstakes is available exclusively through's Bret Michaels store, through May 10.

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