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Kohl’s Debuts Food Network Line

9/12/2007

Menomonee Falls, Wis., Kohl’s Corp. will debut an exclusive Food Network-branded kitchenware collection in stores Wednesday.

Food Network is one of five lifestyle cable-television networks operated by Scripps Networks, a division of E.W. Scripps Co.

Kohl’s said the brand launch will be supported with a marketing campaign that includes advertising, promotions, direct mail and a new Kohls.com microsite.

The kitchenware line includes cookware, bakeware, dinnerware, pantryware, utensils, cutlery, textiles and kitchen gadgets.

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