Chef Art Smith to promote new NutraSweet sweetener
CHICAGO The NutraSweet Company has joined forces with Chef Art Smith – the celebrated author, restaurant owner and television personality – to help launch the New NutraSweet Cane, a revolutionary sweetener blend with a touch of real cane sugar.
Working closely with the NutraSweet team, Chef Smith created an original collection of great-tasting, low-calorie recipes featuring the new sweetener.
"Creating recipes with New NutraSweet Cane was both a surprising and delighting experience," said Chef Smith. "The taste of the product, as well as the consistency, makes it a perfect low-calorie sugar substitute for virtually any recipe."
The recipes will appear on-pack and inside the limited-edition promotional brochure, "The Art of New NutraSweet," which consumers can soon download for free by visiting www.NutraSweetSwirl.com.