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NRF survey throws wet blanket on seasonal sales
If consumers can be trusted to accurately describe their spending intentions well in advance of when they actually incur expenses then this year’s back-to-school season will be weaker than last year’s. The National Retail Federation’s annual BTS survey got a lot of attention when it was released last week because consumer data compiled by the trade group forecast a decline in spending.
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LIMA names SVP membership, new business development
NEW YORK — The International Licensing Industry Merchandisers’ Association has announced that Adam Berg has joined as SVP membership and new business development.
Berg comes to LIMA following a lengthy career with Equity Management, a leading trademark licensing firm, where he most recently served as SVP licensing sales. Previously he worked in licensing sales for Hamilton Projects and held various new project development positions in the entertainment industry.