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Fresh & Easy in Earth Day promotion


El Segundo, Calif. To commemorate Earth Day next Wednesday, Fresh & Easy said it will give away free canvas bags to consumers who spend more than $10. The chain is using the promotion to encourage shoppers to switch to reusable bags and lessen the impact on the environment.

The chain also carries a line of canvas reusable bags, available at different sizes and different price points.

The free bag campaign supports the chain’s overall commitment to the environment. Fresh & Easy only sells energy-efficient light bulbs, uses LED lighting in external signs and freezer cases, and offers customer recycling in every store. The chain also recycles or reuses all of its display packaging, sending the majority back through its distribution center.

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