News

Digital receipts company flexReceipts has named Megan Licursi as its chief marketing officer.

In her new position, Licursi will oversee the company’s strategic vision and the implementation of its marketing approach. Previously, Licursi has helped national brands create and execute marketing programs, and will bring that to flexreceipts, which uses a software for clients to include promotions and social media links in electronic receipts they send to customers.

Intense price competition during back-to-school season is nothing new, but the competition now occurs on the shifting sands of an increasingly dynamic online world.

Staples is getting a head start on back-to-school season, launching a price match program starting June 29.
 
Staples announced Tuesday that it would match a competitor’s price — including prices on Amazon and any retailer with both online and brick-and-mortar stores — on any items sold in Staples stores or on Staples.com. Customers will then receive 10% off the difference.
 

Sporting goods and apparel retailer Academy Sports + Outdoors has renewed multi-year contracts with Auburn University and the University of Alabama. The renewal means that it will continue to sell the universities’ licensed products in its 13 Alabama stores.
 
The retailer is currently an official sponsor of University of Alabama’s Crimson Tide and official sporting goods retailer for Auburn University’s Tigers, and has been working with the two universities for several years.
 

Washington, D.C. - A clear majority of Americans say social media has no effect at all on their purchasing decisions. According to a new Gallup poll, 62% in the U.S. say Facebook and Twitter, among other sites, do not have any influence on their decisions to purchase products.

Framingham, Mass. – Staples Inc. is launching an omnichannel promotion with pop singer Katy Perry in support of its “Make Roar Happen” campaign that raises money for DonorsChoose.org, a charity that raises funds for classroom projects across the U.S.

Anaheim, Calif. - Pacific Sunwear of California Inc. celebrated its inaugural "Golden State of Mind Day" on June 21, which was the first day of summer and the longest day of the year. PacSun ran a full, 20-hour day of events and activations across the U.S.

The #GSOMday hashtag was leveraged throughout the day on PacSun social channels, and all posts supporting GSOM Day are now featured on the PacSun website.

Scottsdale, Ariz. – Although 50% of CEOs say that their supply chain can be a strategic differentiator in the new omni-channel customer paradigm, 83% of worldwide CEOs believe that their retail supply chains are currently “not optimal” for today’s changing retail environment.

The Woodlands, Texas – Subject to market conditions, Conn’s Inc. intends to offer in aggregate principal amount $250 million of senior notes due 2022 for sale to eligible purchasers in a private offering.

Conn’s intends to use the net proceeds from the notes offering to repay a portion of the current borrowings under its asset-based revolving credit facility.

Jacksonville, Fla. - First Coast Energy has selected NCR’s Radiant point-of-sale (RPOS) technology solutions to improve service and reliability at its Daily’s Shell-branded convenience stores in Florida. Daily’s has also opted to implement NCR’s Customer Self Service (CSS) food ordering solution which creates an excellent and consistent consumer food experience. This solution combines software used both by the shopper for ordering and the employee for food preparation, creating a fast, efficient and reliable experience.