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Staples launches refresh of e-commerce sites
Staples Inc. has unveiled several enhancements to its e-commerce operations, including new looks for its websites and streamlined checkout features.
The retailer says the refresh of Staples.com features faster performance, a new interface designed for easier navigation and expanded personalization. A leading edge business to business site, the redesigned StaplesAdvantage.com has an updated look and feel with a new homepage dashboard, streamlined browsing and checkout.
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Listen: The Changing Role of the Retail CMO
New York – Dan Berthiaume, senior editor of Chain Store Age, recently participated in a one-hour panel discussion, “Today’s Retail CMO – A New Outlook,” sponsored by SAP as part of its “Coffee Break with Game-Changers” Internet radio series. The discussion, broadcast live on the VoiceAmerica Internet media service, focused on how advances in cloud and digital technology are transforming the role of the chief marketing officer in retail.

