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Barneys enables Instagram shopping
New York – Barneys New York keeps expanding its use of social media. The luxury retailer will enable customers to shop directly from a link embedded in its official Instagram account. Utilizing technology from Like2Buy, the feature will link customers to shoppable Instagram images which connect to the Barneys e-commerce site.
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McDonald’s using tablets to let customers customize burgers
Oak Brook, Ill. — McDonald's is letting customers really have it their way. The fast-food giant has launched an expansion of its "Create Your Taste" program to a new location in San Francisco. The customized burger building system that allows customers to order from a tablet-like kiosk where they can customize everything from choice of buns and cheese to toppings and sauces.

