Pinterest pins updates on shoppabilityPinterest is making it easier for users to directly connect with retailers selling pinned products. Macy’s makes mobile beauty shopping more real with ARMacy’s is applying augmented reality to its in-app beauty experience. Study: Consumer engagement is all in how you say it Retail marketers seeking to effectively engage customers should polish up their smooth talk, according to a new study. Survey: What brands do CMOs think get omnichannel right? A new study of chief marketing officers reveals the brands these executives think do the best job of omnichannel engagement. Target in limited-edition partnership with Vineyard Vines Target Corp. looks is going preppy with a brand that is a favorite of younger consumers. Survey: What draws young adults to brands? Adults under 30 have a different notion of “brand loyalty” than other consumers. Survey reveals the best perks to build consumer loyalty Some loyalty program perks are more popular than others. The world’s most valuable apparel brand is… Nike has left other apparel brands in the dust for the second consecutive year. Survey: Customer experience shortfalls pose retailer risk Brands are often failing to deliver the experience customers want, with potentially serious consequences. A retail powerhouse is Victoria’s Secret’s latest competitor Target Corp. is expanding its growing collection of exclusive brands and taking on Victoria’s Secret in the process. First Previous 362 363 364 365 Next Last
