MARKETING/SOCIAL MEDIA

Global e-commerce shoppers who are baby boomers have different expectations than younger groups when purchasing online from international brands.

The latest illuminated structure in Las Vegas is not a casino.

Microsoft is preparing a public preview for its new Microsoft Cloud for Retail platform.

The number of brands selling and advertising via Amazon has sharply risen since the outbreak of COVID-19, and other e-marketplaces are also growing.

Roughly one-third of U.S. consumers use social media to discover products to buy, but that percentage rises for shoppers under 35.

Join Chain Store Age for a webinar on Thursday, March 4, 11 a.m. (EST) on one of the biggest challenges facing retail marketing and sales organizations: The pressure to increase lead generation and improve conversion.

The nation’s largest bridal retailer is launching the “Little White Dress Boutique” across channels, with leading-edge virtual features.

Walmart is integrating another major e-commerce platform with Walmart Marketplace and offering a discount to new sellers.