MARKETING/SOCIAL MEDIA

A familiar name is ranked number one in the fourth annual Retail Personalization Index.

An activewear retailer with a Hollywood connection is boosting its search revenue and transaction rate metrics.

Walmart is building up the advertising partner network it launched in January 2020.

The world of Ralph Lauren now includes a subscription apparel rental initiative.

Trader Joe’s kept its customer satisfaction score steady during 2020, which is more than most other retailers can say.

A quick-service restaurant operator is purchasing an artificial intelligence-based consumer insights and marketing performance analytics technology provider.

Online shoppers are dissatisfied with many aspects of customer service, but satisfying them can pay dividends.

Social influencers offer retailers the opportunity to engage with customers in a direct and personal way, but they must understand this new environment.