Clarins holds the cookies, serves triggered emailsA global skincare brand is delivering highly personalized, one-to-one email promotions to customers – at scale. CSA Q&A: EY talks about staying relevant, building trust with consumersCOVID-19 caused profound changes in how consumers live their lives and retailers must adapt their selling strategies accordingly. Specialty footwear retailer M. Gemi turns customers into sellers M.Gemi, a Boston-based Italian footwear brand, is creating a new social sales program – for its top customers. Online furniture retailer streamlines visual merchandising with AI Coleman Furniture is building visually focused customer journeys around the products customers are most likely to buy. Redefining customer experience in response to BOPIS The rise of omnichannel shopping has changed consumer expectations, and retailers must adjust accordingly. Lowe’s celebrates spring – all April and across channels Fans of spring have a month of themed omnichannel events to look forward to at Lowe’s. Survey: Customer experience initiatives should not end with COVID-19 Consumers appreciate the increased digital engagement from brands during the pandemic, and want it to continue beyond COVID-19. BJ’s hops across channels with one-stop Easter shop BJ’s Wholesale Club is providing targeted discounts and products to Easter shoppers –online and in-store. McKinsey: Vaccination accelerates consumer spending Consumers who have been or plan to be vaccinated are more likely to engage in a variety of purchases. Yum! Brands adds marketing platform to growing tech portfolio A global quick-service restaurant conglomerate is taking another step toward becoming a technology platform. First Previous 176 177 178 179 180 Next Last
