E-commerce sales pass $1 trillion – now what?E-commerce is very big business – and retailers need the right systems in place to handle it properly. CSA Exclusive: Kroger Precision Marketing VP of media strategyThe Kroger Co. is keeping the capabilities of its retail media network current with consumer and technology trends. Instacart supports new shoppable CPG ad campaign Instacart is launching its first major CPG co-marketing campaign with new shoppable TV commercials featuring a well-known beer brand. Buxom Cosmetics offers gamified metaverse experience A direct-to-consumer cosmetics brand is running a six-month metaverse promotion called “Buxom PlumpVerse.” Exclusive: Subscription retail shows healthy growth in 2022 Several important subscription retail metrics showed year-over-year improvement during 2022. BurgerFi centralizes management of in-store digital signage A premium fast-casual hamburger chain is ensuring the digital menu and marketing boards in its stores display the correct information. Three big industry changes seen in 25 years of covering retail tech I’ve been around the retail technology industry long enough to have witnessed some notable evolution. Dollar General expands financial services with cash back program Dollar General is partnering with a third-party rewards platform to offer cash-back options to all consumers. JCPenney dedicates homepage to beauty – for 48 hours JCPenney is dedicating its e-commerce homepage to one category in a new promotion. Exclusive Q&A with Build-A-Bear chief digital officer Build-A-Bear is pursuing a broad-based digital transformation plan that includes revamps to its e-commerce, loyalty and marketing offerings. First Previous 158 159 160 161 162 Next Last
