Survey: Consumers open to marketing tech, have privacy concernsU.S. consumers’ view of new marketing media and technology has grown more positive since COVID-19 began, but many worry about data collection. Amazon releases global e-commerce tools for third-party sellersAmazon is offering third-party sellers on its platform new solutions designed to ease international processes such as customer service and inventory management. Lowe’s kicks off holiday promotion; to close stores on Thanksgiving Lowe’s Cos. Inc. will shutter stores on Thanksgiving Day, but is offering numerous omnichannel services for holiday shoppers. CSA Exclusive: Amazon offers third-party sellers enterprise support Amazon is opening its platform to small businesses looking for access to direct-to-consumer sales infrastructure and services. Kroger launches private targeted marketing platform The Kroger Co. is building upon the first-party targeted advertising services it offers CPG brand advertisers. Peet’s Coffee revamps rewards program Peet’s Coffee is perking up its Peetnnik Rewards loyalty program with increased flexibility and faster accumulation of points. Pinterest continues e-commerce evolution with AR, Amazon integration Pinterest is introducing a wide range of new features aimed at increasing the shoppability of its platform. Black Friday arrives at Walmart — with perks for subscription program members Walmart is joining other major retailers that include Amazon and Target in starting its Black Friday promotion well before Thanksgiving. Exclusive Q&A: CVS leverages AI to promote flu shot awareness CVS is preparing for an anticipated difficult flu season with an artificial intelligence-based, personalized messaging campaign. Survey: Gen Z shoppers will turn to Instagram for the holidays Desirable young consumers will increasingly utilize Instagram and other non-traditional shopping channels during the 2021 holiday season. First Previous 144 145 146 147 148 Next Last
