MARKETING/SOCIAL MEDIA

Neiman Marcus Group’s annual holiday promotion includes outlandish fantasy gifts, as well as a more grounded set of curated and customized goods and services.

A 108-year-old outdoor retailer is taking a decidedly modern approach to omnichannel commerce.

Chipotle Mexican Grill is becoming the first restaurant brand to open a virtual location on the popular Roblox video game platform as part of its Halloween promotion.

BJ’s holiday plans include starting Black Friday early, shuttering stores Thanksgiving Day and adding new seasonal and permanent employees.

A leading discount grocer is introducing a “Charcuterie Board of Directors” as part of an omnichannel marketing program.

Macy’s will start its Black Friday holiday promotion well before Thanksgiving weekend, and is closing stores on Thanksgiving Day.

A new survey reveals the types of communication most consumers want to receive from retailers this holiday season.

U.S. consumers’ view of new marketing media and technology has grown more positive since COVID-19 began, but many worry about data collection.