Amazon takes big metaverse step with immersive shopping experienceAmazon is now letting customers buy real goods from storefronts in virtual worlds. Survey reveals Gen Z social media, branding trendsGen Z consumers have unique preferences when it comes to digital engagement and selecting brands. Tommy Hilfiger opens new metaverse hub Tommy Hilfiger is crossing multiple metaverse platforms with its new virtual shopping destination. Clinique opens metaverse storefront Another cosmetics brand is setting up shop in the metaverse. Survey: Apparel shoppers seek leading-edge tech Next-gen shopping experiences are in fashion among apparel customers. Four key trends in customer experience A new study reveals four strategies retailers can follow to help ensure they deliver a top-quality customer experience. Starburst to open metaverse shop in virtual mall Another CPG brand is directly reaching out to consumers in the metaverse. Starbucks debuts collectible NFTs in metaverse loyalty program Starbucks is moving a digital extension of its Starbucks Rewards loyalty program out of pilot into full rollout. Corona beer enters metaverse commerce with golf-themed ‘clubhouse’ A leading beer brand is staking its claim in the metaverse with a new immersive virtual storefront and promotion. Roots teams up with sports-themed metaverse gaming platform A premium outdoor brand is making its first foray into the metaverse. First Previous 6 7 8 9 10 Next Last