Exclusive Q&A: GS1 U.S. highlights the path to digital maturityDigitally mature retailers are better equipped for success – in every area of the omnichannel enterprise. American Eagle turns to music, metaverse for back-to-school promoAmerican Eagle is launching music-focused initiatives across major metaverse and social media platforms as part of its fall back-to-school campaign. Survey: Consumers embrace high-tech stadium features A new survey reveals consumers are open to omnichannel and virtual experiences when they attend sporting and entertainment events. Virtual inclusive beauty event returns at Sephora Once again, Sephora is offering its “Sephoria” event in a gamified digital environment. Ulta Beauty launches venture fund Ulta Beauty has joined the VC world. Survey: Consumers have metaverse expectations The metaverse holds potential as a consumer engagement tool, but retailers must provide the experience customers want. Dick’s Sporting Goods goes back to school – on Roblox Dick’s Sporting Goods Inc. is partnering with a popular digital gaming platform for its new back-to-school promotion. Chipotle promotes digital currency with gamified campaign Chipotle Mexican Grill is accepting digital currency, including cryptocurrency, and is letting customers know in a playful way. CSA Exclusive: Crocs opens metaverse store with Saweetie Crocs’ latest immersive virtual shopping experience involves a partnership with a popular rap star. What do consumers want from metaverse commerce? A new survey reveals generational differences in how consumers view the metaverse as a retail channel. First Previous 12 13 14 15 16 Next Last
