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Casto’s focus shifts to urban projects
Casto has been successful building shopping centers in Ohio for 70 years because it’s not afraid to shift with the times, Don M. Casto III said in yesterday’s edition of the Columbus Dispatch. The company has increasingly joined forces with other developers on mixed-use projects and turned back to its roots of building residences and retail buildings in downtown Columbus, the paper reported.
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Store traffic is down and it may not come back. What should retailers do about it?
By any measure, empirical and anecdotal, the number of people visiting retail stores is down. There are plenty of theories about why: it’s the mass movement of shoppers to online; it’s changing consumer preferences; it’s the weather; it’s those pesky, hard-to- figure-out millennials who would rather hunt for Pokémon than bargains at the mall.
