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Omnichannel

  • Kenneth Cole selects Zmags for mobile, social and tablet commerce

    Boston -- Zmags, a provider of rich media mobile and social merchandising, announced that Kenneth Cole has chosen Zmags CommercePro to create integrated web, mobile/tablet and Facebook-commerce brand experiences that drive product discovery and inspire purchase.

    Kenneth Cole’s first commerce-enabled catalog launched in November, providing a dynamic and engaging experience to help its customers discover and buy the perfect gift.

  • Let Sears be your travel guide

    SCOTTSDALE, Ariz. — Sears, a name that comes to mind when thinking of places to fix the car or shop for tools, will soon be associated with travel thanks to a new partnership with International Cruise & Excursions Inc. 

  • Oracle study: Consumers expect consistent experience across channels

    Redwood Shores, Calif. -- Cross-channel shopping is the new norm: Fifty-four percent of consumers regularly employ two or more channels before they make a purchase, according to a new study by Oracle.
     
    The report, “Cross-Channel Commerce: The Consumer View,” reveals that consumers expect a consistent experience across all channels. Nearly 20% expect to redeem the same coupons and promotions in stores and online.

  • Value-add, Valu-text

    A few days and about 15 meetings later, I am brimming with updates and stories from the annual International Council of Shopping Centers’ New York Deal-Making Convention in New York City.

    Interestingly, my very first face-to-face sitdown at the Dec. 5-6 show delivered the biggest innovation of the two-day event.

    I met with Marty Richmond, VP of marketing and corporate communications for Beachwood, Ohio-based DDR, who introduced me to the company’s newly unveiled ValuText program, a location-based mobile marketing service.

  • comScore: Holiday online spending approaches $25 billion

    Reston, Va. -- E-commerce spending for November-December holiday season to date totaled $24.6 billion, 15% up over the year-ago period, according to comScore. The most recent week (week ending Dec. 9) reached $5.9 billion in spending, an increase of 15% versus the corresponding week last year, with three days surpassing $1 billion.
     

  • Holiday season-to-date sees 15% jump in online sales

    RESTON, Va. — The holiday season-to-date has garnered $24.6 billion in online sales, a 15% increase above corresponding days last year, ComScore reported.

    In addition to the 15% increase in spending recorded for the first 39 days of the holiday season, ComScore also noted that the most recent week (week ended Dec. 9) reached $5.9 billion in spending, an increase of 15% versus the corresponding week last year.

  • Sears Holdings helps customers save some green

    HOFFMAN ESTATES, Ill. — Sears Holdings announced that it will help make customers' "green" go further this Green Monday (Dec. 12) at Sears.com and Kmart.com.

    Shoppers can take advantage of up to 70% off across popular categories available on Sears.com and Kmart.com on more than 500 deals that are as good as Cyber Monday prices, the company reported.

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