Omnichannel

NEW YORK — Dell has unveiled its first end-to-end cloud solution which enables retailers to seamlessly move to an in-store cloud environment.

NEW YORK — Online retailers are focused on retaining existing shoppers by giving them a better online shopping experience.

As shoppers become increasingly connected, online retailers are developing strategies to increase web conversion and loyalty.

According to the 2013 Shop.org/Forrester Research Inc. State of Retailing Online survey, 51% of retailers surveyed say their top priority for 2013 is site optimization, including checkout optimization, alternative payments, user experience, testing and product detail page enhancements.

By Jill Puler, [email protected]

For retailers, brands and marketers, the millennials have created quite the conundrum. This segment makes up a large part of the consuming world — around 95 million consumers in the U.S. alone. And with $1.7 billion in spending muscle to flex, their influence is only going to increase as the years roll by. By 2030, they will outnumber the vaunted baby boomers by more than 20 million.

Duluth, Ga. -- NCR Corp. announced that DSW Inc. will expand its use of NCR Advanced Store point-of-sale software to offer DSW shoppers mobile  POS functionality and returns throughout the chain.  
    

NEW YORK — Global technology startup Synqera has launched Simplate, an in-store point-of-sale terminal that provides real-time business-to-consumer media communications, at the National Retail Federation’s 102nd Annual Convention & EXPO.

Synqera describes Simplate as one of the first interactive POS terminals that uses big data, such as customer preferences, behavior, demographics and purchasing information, to provide personalized media communications for on-the-spot marketing.

NEW YORK — Yomari and Predictix will join forces to deliver merchandising and analytics solutions to large and midsize retailers.

Yomari is a leading independent professional services company focused exclusively on analytics, business intelligence and data warehousing for the consumer value chain. Its customers include Dressbarn, Gander Mountain, Petco, REI and Williams-Sonoma.

New York -- A report released Monday at Retail’s BIG Show in New York City by Shop.org and Forrester Research found that as shoppers become increasingly connected, online retailers in 2013 will get back to basics, focusing on strategies and tactics to improve the customer experience and increase web conversion and loyalty across all devices.

New York -- A study released Monday by Cisco revealed that, as retailers reinvent their in-store shopping experience in the face of the continued rise of e-commerce, digital content from the Internet has emerged as the most powerful influence in buying decisions for the majority of shoppers in all channels.