Omnichannel

KEASBEY, N.J. — ShopRite is piloting a program that takes shoppers beyond the traditional checkout lines and self-checkout lanes and enables them to check out from their smartphones.

Digital BrandWorks has introduced a new diagnostic tool that lets product suppliers grade the representation of their products online and then develop strategies to optimize their presence.

Grand Forks, N.D. - Acme Tools is revamping its online customer experience by launching its redesigned e-commerce website with IBM WebSphere Commerce and BlueSky Technology Partners. The new acmetools.com has new features and functionality that deliver a significantly improved customer experience for easy online shopping.

A proliferation in the ways shoppers engage with retailers and consume content across platforms has transformed traditional marketing and spawned new approaches to measuring advertising effectiveness.

This week digital measurement leader comScore said it had joined with the Coalition for Innovative Media Measurement (CIMM) to expand a cross-platform measurement service that provides a continuous view and measurement of media suage across TV, radio, desktop, smartphone and mobile.

Seattle - Nordstrom, Inc. plans to relocate its full-line store to a new space within Ala Moana Center, Honolulu, Hawaii. The new three-level, approximately 186,000-sq.-ft. store is expected to open spring 2016.

Reston, Va. -- comScore has entered into a partnership with the Coalition for Innovative Media Measurement (CIMM) to expand its cross-platform measurement service that provides a continuous view and measurement of media usage across TV, radio, desktop, smartphone and mobile.

This next phase will allow media companies, marketers and advertising agencies the opportunity to measure things such as multi-platform advertising, mobile video, time-shifted viewing such as DVR playback and children’s viewing.

New York -- Even as online shopping continues to grow, more U.S. shoppers are planning to make purchases from physical stores in 2014, according to a survey by Accenture. In the “seamless retailing” study, 21% of U.S. shoppers said they plan to increase their in-store purchasing, up from just 9% in last year’s study.

Washington, D.C. -- The National Retail Federation on Monday urged Congress to take a comprehensive approach as it contemplates a national response to criminal cyber attacks in which millions of consumers’ credit and debit card numbers were stolen. NRF said retailers are willing to do their part to improve security, but that banks and card companies must also take major steps to shore up the current fraud-prone payments system.