Omnichannel

Irving, Texas – Chuck E. Cheese’s is running a dance-themed omnichannel promotion featuringYouTube stars Shaniah Jones and D’Squared Live. Kids can win free tickets by learning to “do the Chuck E.,” an original dance, at Chuck E. Cheese’s locations.

By Jim Walsh, Alliance Data Retail Services

Consumers continue to engage more deeply with their smartphone… because they value what apps can do for them. They have downloaded more than 75 billion in the seven short years since the first app made its appearance on a smartphone.

With retail executive titles becoming increasingly exotic, credit Walmart for coming up with an unusual sounding title for a position that other retailers might describe as chief omnichannel officer.

Inventory visibility is a prerequisite for retailers executing omnichannel strategies, which is why RFID is enjoying a resurgence and something called the Tagged Item Performance Protocol holds great promise.

Inventory visibility has always been important in retail, but never more so than today when retailers of all types are looking to execute omnichannel strategies that involve ship from store and return to store capabilities. Omnichannel creates all sorts of new supply chain challenges that make it more difficult to keep tabs on inventory.

The ability to create an integrated and personalized user experience across all channels is the promise of a new omnichannel grocery solution from Grid Dynamics.

With the supermarket world evolving rapidly and shoppers demanding increased integration between physical and digital, Grid Dynamics released its Omnichannel Grocery Platform as an extension of the SAP hybris ecosystem of solutions. Citing statistics from BI Intelligence, Grid Dynamics said 3.3% of current U.S. grocery spending is online and that figure is projected to increase to 20% by 2018.

Walmart and Virgin Mobile USA are teaming up on an aggressive effort to grow sales by leveraging the popularity of shared mobile data plans.

The companies have launched the industry’s first no-contract data sharing plans, available exclusively at Walmart.

Retailers already knew they had work to do to better meet online shoppers’ expectations, just maybe not as much as revealed by new research from IBM.

E-commerce start up Symphony Commerce is facing seriously elevated expectations now that it has been singled out by Shop.org as the company with the greatest potential to transform the shopping experience and positively impact the retail industry.