Omnichannel

Scottsdale, Ariz. -  P.F. Chang's China Bistro is getting conversational with its customers. The casual dining chain has selected Neuron ESB application and Web services integration software to unify backend systems that will power real-time customer communications for its P.F. Chang's and Pei Wei brands.

By Deepak Advani, IBM Commerce

The 2014 NFL season is over and teams have shifted focus from the Super Bowl to what’s next. This assessment requires a detailed examination of their rosters, where money was spent and what investments produced the desired outcome. It’s this same exercise that advertisers must do right now, especially those that dropped $4.5 million for a 30-second spot during the big game.

Urban Outfitters Inc. set a record and beat Wall Street expectations with its sales for the fourth quarter and full fiscal year 2014.

Total net sales grew 12% to $1.01 billion from $905.86 million, setting a record for the company. Same-store sales, including direct-to-consumer sales, rose 6%. For the full year, total net sales increased 8% to $3.32 billion, from $3.09 billion, also another record. Same-store sales grew 2%. For both the fourth quarter and full fiscal year, strong growth in the wholesale segment helped push up total net sales.

London – U.K. digital department store retailer Shop Direct is moving to a hybrid cloud model, hosted by IBM, to increase flexibility and quickly respond to changes in demand as it grows. IBM’s cloud will underpin the delivery of a suite of analytics, mobile, social and security offerings that will enable Shop Direct to improve its customers’ online shopping experience while empowering its workforce to collaborate more easily and improve productivity.

Philadelphia – Urban Outfitters Inc. beat Wall Street expectations with its sales for the fourth quarter and full fiscal year 2014. Total net sales grew 12% to $1.01 billion from $905.86 million.

Same-store sales, including direct-to-consumer sales, rose 6%. For the full year, total net sales increased 8% to $3.32 billion, from $3.09 billion. Same-store sales grew 2%. For both the fourth quarter and full fiscal year, strong growth in the wholesale segment helped push up total net sales.

New York -- Traditional preprint circulars continue to dominate many retailers’ promotional offerings but digital coupon momentum is accelerating, according to strong 2014 results by Coupons.com.

Total revenue in the company’s fourth quarter ended Dec. 31, 2014 increased 14% to $60 million and full year revenue increased 32% to $221.8 million. Total digital coupon transactions in 2014 increased 23% to 1.6 billion.

New York - While the digital age has encouraged more consumers to shop and browse products on the Web, physical stores are still primary destinations for shoppers, according to an annual survey by PwC's.

Indianapolis -- The Finish Line announced that Imran Jooma has joined the company as chief omnichannel officer and executive VP. He will be responsible for all of the Finish Line brand’s customer facing touch-points including digital, store operations, the customer care center and brand marketing