Omnichannel

The CEO of Urban Outfitters sounded a positive note about the company's omnichannel strategy despite reporting mixed financial results in the first quarter.

Englewood, Colo. – Sports Authority Inc. is partnering with online protection plan provider Simplr to let customers protect new purchases. The product enables customers who purchase a protection plan to repair or replace a covered piece of sports equipment – such as treadmills, bikes, or golf clubs.  

There are no deductibles, repair costs, or hidden fees. Shoppers file a claim online. The three step claims process is straightforward and can be completed online any time, day or night:

1. Register the product online,

New York - Digital ad spending in the U.S. will total $58.61 billion this year, and retailers' ad outlays will comprise 22% of that figure, or $12.91 billion, by far outpacing all other U.S. industries. According to new figures from eMarketer.

Retailers will spend nearly twice as much as any other industry on mobile advertising in 2015, and the sector's $6.65 billion will represent 23.2% of the $28.72 billion that advertisers in the U.S. will spend to reach consumers on mobile devices this year.

Minneapolis – Target Corp. plans to roll out RFID-enabled “smart labels” later this year to aid inventory accuracy and improve in-store stock levels. In a corporate blog post, Keri Jones, executive VP, global supply chain and operations of Target, said the retailer is working with “key vendors” on a “fast paced timeline” to deploy RFID.

Seattle - Nordstrom Inc. is launching a text-based shopping service called TextStyle at all 116 U.S. stores. Customers can now make curated purchases from their salesperson or personal stylist using text messaging.

In 2014, the retailer launched Next, an opt-in, secure one-to-one service that lets Nordstrom customers communicate with their salesperson using their smartphone. TextStyle leverages the security, privacy and capabilities built into the Nordstrom Next texting service.

Digital ad spending in the U.S. will total $58.61 billion this year, and retailers’ ad outlays will comprise 22% of that figure, according to new figures from eMarketer.

With a title like chief retail innovation officer, Kasey Lobaugh spends a lot of time peering into the future to assess where the retail industry is headed.

The principal with Deloitte Consulting did just that May 18 at Manhattan Associates annual Momentum conference where he elaborated on new research showing that digital interactions are expected to influence 64 cents of every dollar spent in retail stores by the end of 2015, or roughly $2.2 trillion.

Google Inc. is reportedly planning to start providing users with “Buy” buttons in their search results within the next few weeks.